York IE is excited to announce that our Transaction of the Week is one of our latest investments, Metadata.io, a B2B account based marketing (ABM) and marketing automation platform. Metadata just announced their $6.5M Series A round led by Resolute Ventures with participation from York IE, Greycroft, Stormbreakers, Eloqua founder Mark Organ, Segment founder Ilya Volodarsky and others. Metadata’s platform leverages AI to execute and optimize digital campaigns by eliminating tedious manual tasks found throughout the marketing process.
Budget vs. Forecast: What’s the Difference?
A budget is a fairly static document often used to set spending limits. It enables companies to create a culture of accountability for their financial