An effective sales organization structure unifies the team toward your company’s goals.
Pricing and packaging is a vastly underutilized lever that many entrepreneurs don’t understand how to pull.
A sales plan helps to align your sales and marketing efforts.
The sooner you create a marketing plan and start acting on it, the sooner it will pay off.
Writing and distributing a press release can be a great way for your company to gain brand recognition and traction.
A revenue model forecasts how a startup generates bookings and realizes revenue from the products and services it offers to customers.
There will always be new buzzwords and trends, but they’ll only be useful if you start with a strong brand messaging framework.
As a founder, an investor pitch deck is one of the most important documents you will create.
User personas help you prioritize your product development and more effectively target your sales and marketing.
A backlog is one of the most important things you can create to align your company’s resources and vision.