Rami Essaid is CEO of Finmark, a financial planning and modeling software startup.
Prior to founding Finmark, Rami founded and led cybersecurity firm Distil Networks until its exit to Imperva Networks in 2019. He says one of the biggest pain points his team at Distil had was “understanding where our projections were relative to what we were actually doing as a company. So many times we were running our entire business off of Excel, and so many times the forecasts of what we thought we were going to do were wrong.”
That experience led Rami to found Finmark, a York IE portfolio company. Previously, he worked in sales and marketing for Neustar, Learning Tree International and GMR Marketing.
Follow Rami Essaid on Twitter and connect with him on LinkedIn.
A good startup financial model can help you identify and address problems, keep your teams aligned and raise funding more efficiently. But a bad financial
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