Accelerate Product Growth with Expert
Strategy and Development

Tailored strategy and hands-on development designed to empower startups and growth-stage
companies to scale efficiently and effectively.

Strategy

Product Strategy

Define your product roadmap with confidence. Leverage our senior product leaders to help identify market opportunities, prioritize features, and align your product goals with your business strategy.

  • Competitive positioning, SWOT and go-to-market strategy
  • Roadmap development and product launch planning
  • Competitive intelligence review
  • Market landscape mapping
  • Monetization strategy
Product Development

Product Development

Turn your ideas into a scalable, functional product. We’re an extension of your team. You’ll work with a dedicated product manager, plus expert strategists, developers and designers, to create a roadmap and build a product that fills a gap in your market.

  • Roadmap and backlog management
  • Mobile, cloud and hybrid application development
  • Quality assurance and testing
  • Platform modernization
  • Software engineering
  • Cloud architecture
Data Science & AI

Data Science & AI

Leverage a full suite of AI and machine learning capabilities to transform your data into actionable insights. York IE combines classical ML techniques with cutting-edge AI innovations to solve complex challenges and drive growth.

  • Machine learning for prediction, classification, clustering, and anomaly detection
  • NLP and text analytics, including sentiment analysis, summarization, keyword extraction, and PII redaction
  • Generative AI solutions like RAG, LLMs, SLMs, and agent-driven workflows

Why Choose York IE for Product Strategy?

Discover the keys to building a SaaS product your customers will crave with York IE. Work with our world-class
developers to kickstart your product’s growth.

Synergy

Onshore + Offshore Synergy

US-based Product Strategists collaborate with offshore York IE employees for competitive, seamless solutions.

Lifecycle support

Full Lifecycle Support

Our team has extensive experience managing the entire product development lifecycle, end-to-end.

Operational Excellence

Operational Excellence

Optimize your product development with strategic planning and ongoing support to drive efficiency and results.

Flexible Engagement

Flexible Engagement

We offer both project-based and retainer-based models to best suit your business needs.

How We Work With You

Discover

Discover

We start by conducting in-depth market research and analyzing competitive landscapes to uncover key insights that inform your product’s direction.

Define

Define

Next, we align your product vision with your business goals and create detailed product roadmaps to guide the development process.

Develop

Develop

We then prototype and test product concepts, refining them based on user feedback to ensure a market-ready solution.

Deliver

Deliver

Finally, we launch your product with confidence, continuously monitoring performance and iterating to drive long-term success.

Product Strategy
Product Development

Tech Stack and AWS
Expertise

Harness York IE’s broad expertise across a wide range of technologies to power product innovation and achieve your goals.

As an AWS Accredited Solutions Partner, we help companies reduce their cloud computing expenses during the product development process.

With our services, companies work with our world-class strategists, developer, and designers to create roadmaps and build products on AWS that drive business growth.

Tech Stack
Tech Stack

Success in Action

See how Broadlume used our product development services as part of its technological transformation.

“The York IE hybrid approach has been a game changer. We are better able to support our existing platform and meet customer needs, while also moving through our new R&D pipeline faster.”

Sean Bave

President & COO, Broadlume

Sean Bave
Broadlume

Frequently Asked Questions

What is product strategy and development?

Product strategy and development is the process of bringing innovative ideas to life. It involves defining the vision, conducting market research, creating roadmaps, and managing the entire lifecycle to ensure successful delivery and adoption.

What industries do you specialize in?

We specialize in a wide range of industries, including B2B SaaS, B2C SaaS, Vertical SaaS, HealthTech, FinTech, InsuranceTech, eCommerce, EdTech, and Mobile Apps. Our expertise also extends to cutting-edge technologies like Data Lakes & BI, Data ETL, AI/LLMs, and Retrieval-Augmented Generation (RAG), enabling us to deliver innovative solutions tailored to your unique needs.

Can you help with early-stage product ideas?

Absolutely! We excel in turning early-stage concepts into viable products.

How long does the product development process take?

Timelines vary depending on project scope but typically range from 2-6 months.

Your Guide to Smarter Product Development

Market Research

Rely on market research to inform your product development and GTM strategy so you can dramatically increase your chances of success.

get playbook
Market Research

Product Roadmap and Backlog

Learn how to build a strategic roadmap and prioritize your backlog so product development drives your business forward.

get playbook
Product Roadmap

Sprint Planning

The sprint planning process helps development teams quantify their work and organize their efforts into a predictable, repeatable pattern.

get playbook
Sprint Planning

Ready To Elevate Your Product Strategy?

Let’s work together to transform your ideas into innovative solutions that succeed in the marketplace.

let’s talk
York IE