Startup business operations are challenging by their very definition.
It always seems like you need more than you can have, and that’s especially true in the current macroeconomic environment, where funding isn’t as easy to come by as it may have been in the past. But that only means it’s even more important for entrepreneurs and operators to have business operations that are effective, efficient and scalable so they can build their companies in a responsible way.
3 Startup Business Operations Tips
I recently spoke about startup operations with Kristin Russum, director of organizational development at TriNet, and Chris Combs, co-founder and chief business officer at LinkSquares. Here are some of the key takeaways from our conversation:
- Balance efficiency and cost.
- Scale with a lean mindset.
- Embrace automation.
1. Balance Efficiency and Cost
To strike the right balance between your desired business outcomes and your budget, you need to make strategic trade-offs — particularly around staffing decisions.
Should you rely on freelancers, fractional resources, full-time hires or technology? When evaluating whether to build, buy or borrow talent, it’s crucial to assess all your options. Make educated decisions based on your specific business needs and stage of growth.
2. Scale with a Lean Mindset
Step out of your comfort zone so you can gain valuable insights about your startup business operations.
In the early days of LinkSquares, Combs felt it was important for the founders to handle various roles and tasks themselves, so they could understand the intricacies of each function. This hands-on approach not only built a deeper understanding of the startup’s operational needs, but it also informed their future hiring decisions.
3. Embrace Automation
Automation plays a crucial role in successful startup operations.
For example, multiple areas of human resources, such as applicant tracking, onboarding, benefits, payroll and expense management, can significantly benefit from automation, Russum said. Implementing these systems creates consistency, reduces administrative burdens and ensures a smoother experience for both employees and management.
And when you’re consistent, you’re more efficient, which enables you to scale more effectively.
Maximize Your Startup Operations
For B2B tech founders, the journey of managing startup operations is about making informed trade-offs, taking advantage of technology and building strong networks. By embracing these strategies, startups can navigate the complexities of growth and create sustainable, efficient and scalable business operations.
