How-To
How to Conduct Market Research for a Startup
To conduct market research for a startup, you need to identify and track your competitors, stay on top of industry trends and develop insights about
To conduct market research for a startup, you need to identify and track your competitors, stay on top of industry trends and develop insights about
You need to ask the right persona questions if you want to truly learn about your target customers. For many B2B software companies, persona interviews
A user persona template is an effective tool for startups looking to achieve product market fit. And examining user persona examples can help you get
Recently I joined the York IE team as the new head of market strategy. In this role, I’ll be working with the York IE investments