How York IE Is Different from Outsourced Dev Shops
As head of our Product Strategy and Development practice here at York IE, I get one question from prospective clients all the time: “How are
As head of our Product Strategy and Development practice here at York IE, I get one question from prospective clients all the time: “How are
A product roadmap template can help you effectively communicate and refine the strategy and vision for your product. Most successful companies are constantly building and
As a developer or product manager at a B2B tech company, you know how important it is to effectively communicate the value of your product
Welcome to your guide on how to build a minimum viable product — an important milestone in the life of any early-stage startup. To generate
Product positioning is the process by which a company brings its product or service to its intended audience. Product positioning acts as the glue that
Building a minimum viable product for your minimum viable audience is a key element of success for early-stage startups. To generate revenue from your product
A product backlog template can help you plan for and organize the future of your company’s product. Establishing and maintaining a backlog, and the supporting
Navigating the product development lifecycle at a startup can be challenging. You have limited resources, time and money, and all anyone wants to know is,
Your new product development process must enable a feedback loop and iteration, because your product is the foundation that all revenue is built on. The
The goal of your market and competitive intelligence efforts should be to achieve strategic alignment throughout your company. We’ve all seen it before. Your team,