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York IE and JustiFi Partner to Help Vertical SaaS Platforms Increase Revenue

(MANCHESTER, N.H., Jan. 9) — York IE, a vertically integrated strategic growth firm, today announced its partnership with JustiFi, the fintech platform for platforms.

By working together, York IE and JustiFi help vertical SaaS platforms unlock new revenue opportunities. JustiFi’s full stack of white-label fintech tools and products allows vertical SaaS platforms to keep more of the revenue from the funds flowing through their platforms, and York IE helps these companies realize the full potential of this new revenue.

“York IE’s tech-enabled strategic growth advice and tactical support, combined with JustiFi’s embedded infrastructure and fintech expertise, provides the perfect mix to help vertical SaaS companies succeed,” said Joe Keeley, CEO, JustiFi.

JustiFi empowers platforms to swiftly activate and monetize fintech products, including payments, lending and insurance, for users in under a month, thanks to its seamless fintech onboarding process. With its flexible infrastructure and powerful integrations with many leading fintech product providers, businesses can quickly and easily add value to their platforms and provide their customers with the fintech products they need to grow.

“Working with multiple payments providers and fintech point solutions is complicated, expensive and limits your potential,” said Kyle York, CEO, York IE. “JustiFi is challenging the status quo when it comes to SaaS and fintech integration, moving their customers and the entire industry forward.”

York IE helps technology companies ensure they have a strong financial and go-to-market foundation by offering Advisory as a Service in the following areas:

  • Go-to-market strategy
  • Revenue operations
  • Marketing
  • Financial planning and analysis
  • Corporate strategy

To learn more about JustiFi’s fintech platform for platforms, visit learn more about York IE’s Advisory as a Service, visit

York IE® is a vertically integrated strategic growth and investment firm for technology companies. The company supports ambitious entrepreneurs, operators and investors on their quest to build startups, innovate at scale and disrupt markets. York IE leverages its proprietary data and automation technology and deep operational expertise to provide advisory as a service and to selectively invest in early-stage B2B SaaS. Fuel® Your Strategic Growth at York IE.

JustiFi, the fintech platform for platforms, enables software companies to monetize white-label fintech products like embedded payments, Buy Now, Pay Later, lending, and insurance faster than ever before. As a registered payment facilitator, JustiFi provides world-class customer support and helps platforms deliver seamless fintech experiences to their end users.

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