York IE, a vertically integrated investment firm, announced today that Bryan Goodwin is now an investment partner and advisor for B2B SaaS and marketplace businesses within the York IE portfolio.
A seasoned early-stage startup executive, Goodwin brings more than 15 years of experience in sales, business development, and revenue generation. He has worked at several household brands, helping these companies to establish a clear vision to ultimately deliver enterprise value. Advising and investing in more than 25 startups in the past five years, Goodwin’s expertise will translate to clear value for the York IE portfolio of early-stage startups.
Goodwin started his career as one of the first employees of FlipKey.co, acquired by TripAdvisor, before becoming an executive at alcohol delivery service Drizly. He spent nearly seven years as a foundational contributor to the business, evolving it from an early-stage startup with ten employees to a national alcohol eCommerce powerhouse. He has spent his entire career working with internet and marketplace companies, establishing and accelerating sales motions and revenue generation. Bryan holds both his bachelor’s of finance and MBA from Bentley University in Waltham, MA, where he also was a four-year member of their Division One Men’s Ice Hockey Team.
“We couldn’t be more thrilled that Bryan is joining the extended York IE family,” said Kyle York, CEO and co-founder of York IE. “Bryan is a powerhouse when it comes to B2B SaaS and marketplaces, and our portfolio will benefit immensely from his guidance and expertise. As a fellow Bentley grad, I know his extensive knowledge will help to further our mission of reshaping how startups are being built, scaled, and monetized.”
His Role at York IE
As an investment partner, Goodwin joins York IE’s core investment syndicate, which is the firm’s primary investment vehicle. This is made up of a diverse group of high net worth individuals, successful tech entrepreneurs, family offices, and strategic partners.
In addition to joining the investment partner syndicate, Goodwin will work closely with York IE portfolio companies as an advisor in B2B SaaS and marketplaces. He joins York IE’s other publicly listed advisors, which include recently announced Tom Daly, former SVP, Infrastructure at Fastly, Bob Brown, former President, Bond Division of Fidelity Investments, Travis York, founder and CEO, York Creative Collective, Paul Heywood, Chief Revenue Officer, Puppet, and Dan McAuliffe, VP, Digital & eCommerce, YORK Athletics Mfg, in addition to more than 25 other well-known investment partners and advisors.
“York IE is unique in its approach to early-stage startup investment and advisory services,” said Goodwin. “I’m extremely excited to be joining the extended York IE team, and am looking forward to advising the next generation of entrepreneurs within the York IE portfolio.”