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Entrepreneurs Chasing Greatness

Ambitious visionaries are the best. They are always striving for more. They’re overachievers who can inspire us all. But here’s a little secret: sometimes, as a result of their own ambition, they need a little cheering up.

I was reminded of this last week when I was talking with two entrepreneurs who are the epitome of setting high goals and then hustling non-stop to reach them. At the time of our discussion, however, they were bummed. They didn’t feel like they were delivering all that they could for their customers.

“We can do so much more,” one of them said.

“I know what we’re truly capable of,” replied the other.

“Stop beating yourselves up,” I replied.

By that, I meant that these two people have an industry-changing vision. But no vision can be fully executed overnight. It takes years building the right team, fine-tuning the product or offering, iterating the process, and then, just when you have that all right (because you’re ambitious!), you go and expand the vision anyway.

Ambitious people are always chasing greatness. When they get close, they dream bigger. That’s awesome and inspiring. But it can also lead you to think you’re not doing enough because you’re not where you want to be.

On your path to changing an industry, you’re probably over-delivering what a customer currently expects. Appreciate that success. Be proud. Of course, never settle. But celebrate the steps you’re taking to achieve your vision. Otherwise, you’ll burn out.

At these moments, it’s good to remember the often-used quote: “Shoot for the moon. Even if you miss, you’ll land among the stars.”

You’re already a star. Never forget that. Now go chase greatness!

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